The Ultimate Marketing Plan: Target Your Audience! Get Out Your Message! Build Your Brand!

Let’s face it – the business world today is nothing like it was ten years ago. Marketing budgets are tighter, consumers are more skeptical, and social media has changed forever the way we talk to our customers.

In this new edition of his bestselling The Ultimate Marketing Plan, industry expert Dan S. Kennedy integrates such tools as social media marketing, networking, and strategic memberships into a complete plan that will strengthen your customer base without breaking your budget.

Packed with updated examples, marketing techniques, and contributions from experts, Kennedy shows you how to catapult your company to the cutting edge.

Nanci Arvizu, Writing and Reviews Editor

Write Publish Promote at Cowgirlheart Media
Write, Publish, Promote. Words I am learning to live by. Want this to be your motto too? Join me and together we'll navigate the path to publishing success.

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Write, Publish, Promote. Words I am learning to live by. Want this to be your motto too? Join me and together we'll navigate the path to publishing success.

3 Comments

  1. Very good stuff, even if not a full, ultimate plan I have read several of Dan Kennedy’s books: I like his experienced, “from the street” – what he calls his “no B.S.” – expertise. I was about to launch a new product and thought I’d catch up on Kennedy’s writing, with this book on an “ultimate marketing plan.” 

  2. He’s The King Of Direct Selling For A Reason! Dan Kennedy is the man…The “No BS Man” at that! The book gives you practical and tested advice on how to turn your business, no matter what it is, into a marketing business. In his own words, “There ain’t no business if there ain’t no customers!”. I agreed with that 100%. 

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