Branding Is Sex: Get Your Customers Laid and Sell the Hell Out of Anything

If you hate making money and the feeling of a mind-blowing, toe curling orgasm—stay far away from this book. In Branding is Sex, brand dominatrix Deb Gabor explains how proper brand positioning gets your customers in the mood. In just seven short and sweet chapters, Deb covers these juicy topics and more: How the most successful brands in the world get their customers laid How to never fail The Bullshit Test Who your brand should hop in the sack with (and it’s not who you think) Don’t rot in the brand graveyard like Blackberry, Oldsmobile, Circuit City, Compaq, Blockbuster Video, and Pets.com. Get your sexy back and move from being “just friends” with your customers to being long-term “friends with benefits.” Branding is Sex provides you with a concrete foundation and a basic how-to plan for building or re-igniting your brand without needing a PhD.

Nanci Arvizu, Writing and Reviews Editor

Write Publish Promote at Cowgirlheart Media
Write, Publish, Promote. Words I am learning to live by. Want this to be your motto too? Join me and together we'll navigate the path to publishing success.

Latest posts by Nanci Arvizu, Writing and Reviews Editor (see all)

About Nanci Arvizu, Writing and Reviews Editor 2429 Articles

Write, Publish, Promote. Words I am learning to live by. Want this to be your motto too? Join me and together we’ll navigate the path to publishing success.

3 Comments

  1. Much More Than A Happy Ending Given her accolades as a dynamic speaker, business visionary and exceptional marketing consultant, it should be no surprise that Deb Gabor delivers much more with “Branding is Sex” than a clever title. Her insight provides a compelling resource to a broad range of professionals and executives, and she delivers it in a style that makes for an enjoyable AND informative read. Most certainly a refreshing change to the multitudes of business books we’ve all seen and read!

  2. Deb is the real deal I’m a biased reviewer. Before I read this book, my company used Deb and her agency to help with our branding strategy, and she was awesome. Sharp, insightful, patient–everything you want in a creative. Except she wasn’t a pie-in-the-sky creative. She also understands business, and how it intersects with creativity and branding, and MOST IMPORTANTLY, she deeply understands people. She was amazing to work with, and I’ve referred a bunch of people to her, which is the best proof of how good she…

  3. Brand Crisis. You’ve got one and know it or got one and DON’T know it. Brand Crisis. You’ve either got one and know it….or you’ve got one and DON’T know it. So now I know it and I loved this book. It’s short, punchy and full of down-to-earth descriptions and examples. Anyone in any company can read this and start doing something about their brand TODAY. Then show it to your CEO. And the title? Well just jump to chapter five and read about it so you don’t have to keep wondering.

Leave a Reply